From Kentucky Economic Development Guide

Kentucky Welcomes Big Three’s Big Plans

Amazon, Braidy and Toyota take the state by storm with billion-dollar-plus deals.

Image: Getty Images

When the world’s wealthiest business leader decides your state makes the best fit for his company’s global air logistics platform, it pretty well indicates the economic future looks bright for your residents and firms that employ them.

Braidy Industries will build a 2.5-million-sq.-ft. aluminum mill in Ashland.
Photo courtesy of Kentucky Cabinet for Economic Development

Kentucky welcomed the $1.5-billion investment from Jeff Bezos and Amazon in January 2017 when the world’s largest e-commerce company selected Hebron in Boone County for a 2,700-job Prime Air global logistics hub at the Cincinnati/Northern Kentucky International Airport.

While that move alone would confirm Kentucky’s solid business environment, given Amazon’s exhaustive nationwide search, news of two other sizable deals quickly followed: a $1.3-billion aluminum mill by Braidy Industries in Ashland and a $1.33-billion investment by Toyota at its plant in Georgetown.

Amazon’s game-changing announcement came on Jan. 31 and set the tone for what would end up as a record-setting year for Kentucky. The state hauled in $9.2 billion in capital projects and more than 17,000 new jobs in 2017 — nearly doubling the performance of its best year ever.

The significance of the breakthrough deal from Amazon cannot be overstated. Employing 2,700 people at a 900-acre site being leased for 50 years, the $136-billion company committed to an investment that is the largest in the history of Northern Kentucky. Amazon stated it will pay Prime Air hub employees an average hourly wage of $26 plus benefits.

“As we considered places for the long-term home for our air hub operations, Hebron quickly rose to the top of the list with a large, skilled workforce, centralized location with great connectivity to our nearby fulfillment locations, and an excellent quality of living for employees,” said Dave Clark, senior vice president of worldwide operations for Amazon. “We feel strongly that with these qualities as a place to do business, our investments will support Amazon and customers well into the future.”

KY Gov
“I’ve made a top priority of continuing to improve Kentucky’s business climate. By their nature, almost all economic development projects necessarily take into consideration a significant number of factors, including a state’s business climate.”
— Kentucky Gov. Matt Bevin

A $45-million incentive package from the Kentucky Cabinet for Economic Development sealed the deal. “Incentives were important in terms of looking at the speed that Amazon works,” said John Bevington, Kentucky’s deputy commissioner for business development. “It was important for them to have a partner that acted quickly and facilitated the incentive programs. They played an important role in offsetting the issues that Amazon would incur. The value that we could provide in terms of our flexibility was as important as the amount we offered.”

Northern Kentucky beat out Wilmington Air Park in Ohio and at least one other site in Indiana to land the project.

Braidy Industries followed suit last April by announcing that it will construct a 2.5-million-square-foot aluminum mill on a site near Ashland in both Greenup and Boyd counties in Eastern Kentucky. The company expects construction to begin in 2018 with completion in 2020. Construction will create about 1,000 jobs and the plant will employ 550 people full-time. Initially, the facility will produce about 370,000 tons of aluminum sheet and plate per year for the automotive and aerospace industries.

Braidy Industries Chairman and CEO Craig Bouchard pointed to a key factor:

“We have negotiated an efficient package with Kentucky Power and AEP because they wanted us in Eastern Kentucky. I believe we have the lowest energy cost of any rolling mill producing aluminum in the United States. The competitive advantage of that is spectacular.”

Toyota invested $1.33-billion to modernize its Georgetown plant.
Photo courtesy of Toyota

In early April 2017, Toyota announced its $1.33-billion Reborn project for the Toyota Motor Manufacturing Kentucky plant in Georgetown. Over the next few years, the Reborn project will replace or refurbish equipment and add new technology in multiple manufacturing areas, preparing Toyota’s largest plant for production of the 2018 Camry and future models. The project will help the plant maintain its 8,200 full-time employees and drive further growth in the state’s automotive industry.

The Toyota Georgetown plant made headlines the in 2015 when it became the only Toyota facility outside of Japan to assemble the Lexus ES luxury sedan — an achievement made possible only by Toyota’s confidence in the capabilities of its skilled Kentucky workforce.

Kentucky Gov. Matt Bevin noted that several key business climate reforms made a critical difference in the final site selection by all three companies.

“I’ve made a top priority of continuing to improve Kentucky’s business climate,” the Governor said. “Measures to cut red tape, improve workforce preparedness, bring more people into the labor force and pass right-to-work legislation all directly address that goal, and more are in the works. By their nature, almost all economic development projects necessarily take into consideration a significant number of factors, including a state’s business climate.”

Ron Starner
Executive Vice President of Conway, Inc.

Ron Starner

Ron Starner is Executive Vice President of Conway Data, Inc. He has been with Conway Data for 22 years and serves as a writer and editor for both Site Selection and the company's Custom Content publishing division. His Twitter handle is @RonStarner.


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