It is that time of year again when all of the yards in our neighborhoods as well as the common areas in industrial and office parks have emerged from their winter hibernations and become green and vibrant. All green areas have been fertilized, watered, and trimmed to enhance their natural beauty. It never ceases to amaze me how much time and effort is put into making our properties beautiful and that it has become a regular ritual.
It is a pleasure to see the number of green initiatives in each and every industry, especially for me since Pennsylvania ranks 6th among the top 10 states for sustainability and Pittsburgh, my hometown, ranks 7th among the top 10 sustainable metros in Site Selection's first annual sustainability rankings. I see it every day in the projects taking place, and it has become part of each and every transaction being considered.
Sustainability, recycling, preservation of our natural resources, etc. have all been around for quite some time, and although most organizations have sustainability strategies, policies, committees and officers to move in the right direction, unfortunately these guidelines are not always adhered to or changed to guard against catastrophic events. Taking responsibility for any disaster and defining a path for quick resolution should be the objective instead of prolonging action.
It is not easy being green, and it takes extra effort to ensure that green objectives are included in our day-to-day activities. However, doing so shows the proper respect for our planet.
Whether you visit the beach, mountains or your own backyard this summer, enjoy all the green surrounding you. And consider what you and your company can do to make it stay that way, even when the green path is not the easiest one to take.James Martin