ATLANTA – Peg C. Neuhauser (www.culturedotcom.com/neuhauser.htm), a noted expert in the field of corporate culture and interaction, will deliver the keynote address to the Industrial Asset Management Council's (www.iamc.org) first Professional Forum, which is slated for Oct. 27-30 at the Westin Harbor Resort and Spa (www.westinsavannah.com) in Savannah, Ga. IAMC is a new association focused on executive-level managers in the industrial and manufacturing sectors who have corporate real estate and asset management responsibilities. Only formally founded in July, the Atlanta-based organization has already drawn strong interest from many of the leading figures in the corporate real estate industry.
        Keynoter Neuhauser promises to build on that interest, IAMC officials say. The high-profile consultant is the author of a number of well-regarded business books, including Corporate Legends & Lore, The Power of Storytelling as a Management Tool and Tribal Warfare in Organizations. Her latest book, Culture.com: Building a Corporate Culture for the Connected Workplace, was published in September of 2000.

Keynoter's Presentation Will Be
Custom-Tailored for IAMC Audience

Neuhauser's presentation in Savannah will be custom-tailored for the IAMC audience and will contain components of three of her most popular topics, conference planners say. Those three topics include "Tribal Warfare in Organizations," "The Human Side of Change . . . How to Lead the Transition for Old to New," and "Strengthening Relationships at Work in an Era of Turmoil and Change."
        The hybrid program will combine a serious dissection of the important changes that are occurring throughout corporate America today with gentle humor that will help bring the points of each of topic home.

Online Registration Available

To register for the IAMC Forum in Savannah, simply visit www.iamc.org and follow the link in the upper right hand corner.
        A complete synopsis of the three-day conference is also posted on the IAMC Web site, along with information on joining the association.

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IAMC Vice Chairman Robert Zane of Campbell Soup Company, (www.campbellsoup.com) was one of the primary informational sources tapped for an upcoming Site Selection (www.siteselection.com) article about the food processing sector and the important role that corporate asset managers play in that industry.
        Site Selection editor John McCurry wrote the story, which includes information on a new Pepperidge Farm (www.pepperidgefarm.com) bakery in Bloomfield, Conn. Pepperidge Farm is a subsidiary of Campbell Soup.
        The story on the food processing industry, including Zane's comments, will appear in the November issue of Site Selection, the official publication of IAMC.